{"id":1190,"date":"2021-06-30T11:42:16","date_gmt":"2021-06-30T04:42:16","guid":{"rendered":"https:\/\/iptc.vn\/sip\/?p=1190"},"modified":"2021-08-09T12:46:51","modified_gmt":"2021-08-09T05:46:51","slug":"talk-to-tree-cay-biet-noi-ms-038","status":"publish","type":"post","link":"https:\/\/iptc.vn\/sip\/talk-to-tree-cay-biet-noi-ms-038\/","title":{"rendered":"Talk to Tree – c\u00e2y bi\u1ebft n\u00f3i (MS: 038)"},"content":{"rendered":"

T\u00c1C GI\u1ea2<\/strong><\/p>\n

H\u00e0 Mai Thy –\u00a0Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Khoa h\u1ecdc X\u00e3 h\u1ed9i v\u00e0 Nh\u00e2n v\u0103n \u0110HQG-HCM<\/p>\n

L\u00ea Th\u1ecb An –\u00a0Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Kinh t\u1ebf – Lu\u1eadt\u00a0\u0110HQG-HCM<\/p>\n

T\u00f4 Anh Ki\u1ec7t – Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Khoa h\u1ecdc T\u1ef1 nhi\u00ean \u0110HQG-HCM<\/p>\n

L\u00ea Ho\u00e0ng \u0110\u1ea1t – Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Y Khoa Ph\u1ea1m Ng\u1ecdc Th\u1ea1ch<\/p>\n

Nguy\u1ec5n V\u0103n T\u00fa – Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc B\u00e1ch khoa \u0110HQG-HCM<\/p><\/blockquote>\n

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V\u1ea4N \u0110\u1ec0 C\u1ea6N GI\u1ea2I QUY\u1ebeT<\/strong><\/p>\n

– M\u00f4 t\u1ea3 ch\u00e2n dung kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau m\u00e0 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a d\u1ef1 \u00e1n h\u01b0\u1edbng t\u1edbi:<\/p>\n

B2C: Kh\u00e1ch h\u00e0ng tr\u1ebb mu\u1ed1n t\u1eb7ng c\u00e1c s\u1ea3n ph\u1ea9m xanh v\u1edbi thi\u00ean h\u01b0\u1edbng c\u00f4ng ngh\u1ec7, c\u00f3 th\u1ec3 \u0111\u00ednh k\u00e8m h\u00ecnh \u1ea3nh, l\u1eddi ch\u00fac, ghi \u00e2m g\u1eedi t\u1edbi ng\u01b0\u1eddi y\u00eau th\u01b0\u01a1ng.<\/p>\n

B2B: Doanh nghi\u1ec7p mu\u1ed1n t\u1eb7ng qu\u00e0 l\u01b0u ni\u1ec7m \u0111\u1ed9c \u0111\u00e1o cho kh\u00e1ch h\u00e0ng, ti\u1ebft ki\u1ec7m, th\u00e2n thi\u1ec7n m\u00f4i tr\u01b0\u1eddng, c\u00f3 \u00fd ngh\u0129a. B\u00ean c\u1ea1nh \u0111\u00f3, s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111i k\u00e8m \u0111\u1ec3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng cho c\u00e1c l\u1ea7n mua s\u1eafm, s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 ti\u1ebfp theo.<\/p>\n

– X\u00e1c \u0111\u1ecbnh 3 v\u1ea5n \u0111\u1ec1 m\u1ea5u ch\u1ed1t m\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau \u0111ang g\u1eb7p ph\u1ea3i.<\/p>\n

+ Kh\u00e1ch h\u00e0ng \u0111au \u0111\u1ea7u t\u00ecm c\u00e1c qu\u00e0 t\u1eb7ng \u0111\u1ed9c \u0111\u00e1o cho d\u1ecbp \u0111\u1eb7c bi\u1ec7t (t\u1ecf t\u00ecnh, sinh nh\u1eadt, 8-3,\u2026).<\/p>\n

+ Qu\u00e0 t\u1eb7ng th\u1ec3 hi\u1ec7n t\u00ednh c\u00e1 nh\u00e2n h\u00f3a, kh\u00f4ng t\u1ed1n th\u1eddi gian, kh\u00f4ng c\u1ea7n nhi\u1ec1u th\u1ea9m m\u1ef9 v\u1eabn thay ng\u01b0\u1eddi t\u1eb7ng n\u00f3i l\u00ean t\u00e2m t\u01b0, t\u00ecnh c\u1ea3m.<\/p>\n

+ Doanh nghi\u1ec7p mong mu\u1ed1n m\u1ed9t lo\u1ea1i qu\u00e0 t\u1eb7ng v\u1eeba th\u1ec3 hi\u1ec7n tr\u00e1ch nhi\u1ec7m c\u1ed9ng \u0111\u1ed3ng (b\u1ea3o v\u1ec7 m\u00f4i tr\u01b0\u1eddng), v\u1eeba ti\u1ebft ki\u1ec7m chi ph\u00ed.<\/p>\n

– Tr\u00ecnh b\u00e0y c\u00e1c gi\u1ea3i ph\u00e1p thay th\u1ebf hi\u1ec7n c\u00f3 tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n

+ Hi\u1ec7n tr\u00ean th\u1ecb tr\u01b0\u1eddng ch\u01b0a h\u1ec1 c\u00f3 gi\u1ea3i ph\u00e1p qu\u00e0 t\u1eb7ng online n\u00e0y. Ch\u00fang t\u00f4i l\u00e0 Start Up \u0111\u1ea7u ti\u00ean mang gi\u1ea3i ph\u00e1p s\u1ed1 h\u00f3a c\u00e1c s\u1ea3n ph\u1ea9m qu\u00e0 t\u1eb7ng c\u00e2y c\u1ea3nh, c\u00e2y trang tr\u00ed, v\u00e0 t\u01b0\u01a1ng lai l\u00e0 c\u00e1c qu\u00e0 t\u1eb7ng xanh kh\u00e1c.<\/p>\n

 <\/p>\n

\u0110\u00c3 C\u00d3 NH\u1eeeNG GI\u1ea2I PH\u00c1P N\u00c0O HI\u1ec6N NAY \u0110\u1ec2 X\u1eec L\u00dd V\u1ea4N \u0110\u1ec0 TR\u00caN<\/strong><\/p>\n

– Hi\u1ec7n nay ch\u01b0a c\u00f3 gi\u1ea3i ph\u00e1p th\u1ef1c hi\u1ec7n v\u1ea5n \u0111\u1ec1 tr\u00ean<\/p>\n

GI\u1ea2I PH\u00c1P B\u1ea0N \u0110\u1ec0 XU\u1ea4T\u00a0<\/strong><\/p>\n

–\u00a0 S\u1ea3n ph\u1ea9m c\u00e2y bi\u1ebft n\u00f3i \u2013 qu\u00e0 t\u1eb7ng \u0111\u1eb7c bi\u1ec7t thay l\u1eddi nh\u1eafn g\u1eedi c\u1ee7a b\u1ea1n \u0111\u1ebfn v\u1edbi ng\u01b0\u1eddi y\u00eau th\u01b0\u01a1ng. Talk To Tree (T2T) l\u00e0 s\u1ea3n ph\u1ea9m chuy\u1ec3n \u0111\u1ed5i s\u1ed1 cho c\u00e1c qu\u00e0 t\u1eb7ng l\u00e0 c\u00e1c c\u00e2y c\u1ea3nh, c\u00e2y trang tr\u00ed, … v\u00e0 t\u01b0\u01a1ng lai l\u00e0 c\u00e1c qu\u00e0 t\u1eb7ng xanh (n\u01b0\u1edbc r\u1eeda tay h\u1eefu c\u01a1, son th\u1ef1c v\u1eadt,…) tr\u00ean \u1ee9ng d\u1ee5ng T2T v\u00e0 website: caybietnoi.com (\u0111ang x\u00e2y d\u1ef1ng). \u0110i\u1ec3m \u0111\u1eb7c bi\u1ec7t l\u00e0 ngo\u00e0i \u0111\u1eb7t s\u1ea3n ph\u1ea9m, ng\u01b0\u1eddi t\u1eb7ng c\u00f3 th\u1ec3 trang tr\u00ed th\u00f4ng \u0111i\u1ec7p, g\u1eedi l\u1eddi ch\u00fac, l\u1eddi tho\u1ea1i, b\u00e0i h\u00e1t cho ng\u01b0\u1eddi nh\u1eadn qua n\u1ec1n t\u1ea3ng app\/web. T2T s\u1ebd chuy\u1ec3n t\u1ea5t c\u1ea3 sang m\u00e3 QR code v\u00e0 \u0111\u00ednh k\u00e8m v\u00e0o ph\u1ee5 ki\u1ec7n v\u1edbi c\u00e2y. Sau khi ng\u01b0\u1eddi nh\u1eadn nh\u1eadn \u0111\u01b0\u1ee3c c\u00e2y v\u00e0 ph\u1ee5 ki\u1ec7n c\u00f3 QR code, ng\u01b0\u1eddi nh\u1eadn qu\u00e9t m\u00e3 v\u00e0 s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng b\u1ea5t ng\u1edd tr\u00ean. S\u1ea3n ph\u1ea9m chia l\u00e0m 3 giai \u0111o\u1ea1n ph\u00e1t tri\u1ec3n:<\/p>\n

Giai \u0111o\u1ea1n 1: C\u00e2y bi\u1ebft n\u00f3i \u2013 Thay l\u1eddi y\u00eau th\u01b0\u01a1ng. Qu\u00e0 t\u1eb7ng cho c\u00e1 nh\u00e2n hay\u00a0doanh nghi\u1ec7p<\/p>\n

Giai \u0111o\u1ea1n 2: S\u1ea3n ph\u1ea9m c\u00e2y F.A \u2013 chat v\u1edbi c\u00e2y v\u00e0 game nu\u00f4i c\u00e2y offline v\u00e0 online.<\/p>\n

Giai \u0111o\u1ea1n 3: M\u1edf r\u1ed9ng th\u00e0nh s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed b\u00e1n c\u00e1c s\u1ea3n ph\u1ea9m qu\u00e0 t\u1eb7ng xanh, ti\u00eau d\u00f9ng xanh v\u1edbi c\u00e1c l\u1ee3i th\u1ebf s\u1eb5n.<\/p>\n

M\u00f4 t\u1ea3 ch\u00e2n dung kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau m\u00e0 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a d\u1ef1 \u00e1n h\u01b0\u1edbng t\u1edbi:<\/strong><\/p>\n

B2C: Kh\u00e1ch h\u00e0ng tr\u1ebb mu\u1ed1n t\u1eb7ng c\u00e1c s\u1ea3n ph\u1ea9m xanh v\u1edbi thi\u00ean h\u01b0\u1edbng c\u00f4ng ngh\u1ec7, c\u00f3 th\u1ec3 \u0111\u00ednh k\u00e8m h\u00ecnh \u1ea3nh, l\u1eddi ch\u00fac, ghi \u00e2m g\u1eedi t\u1edbi ng\u01b0\u1eddi y\u00eau th\u01b0\u01a1ng.<\/p>\n

B2B: Doanh nghi\u1ec7p mu\u1ed1n t\u1eb7ng qu\u00e0 l\u01b0u ni\u1ec7m \u0111\u1ed9c \u0111\u00e1o cho kh\u00e1ch h\u00e0ng, ti\u1ebft ki\u1ec7m, th\u00e2n thi\u1ec7n m\u00f4i tr\u01b0\u1eddng, c\u00f3 \u00fd ngh\u0129a. B\u00ean c\u1ea1nh \u0111\u00f3, s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111i k\u00e8m \u0111\u1ec3 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng cho c\u00e1c l\u1ea7n mua s\u1eafm, s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 ti\u1ebfp theo.<\/p>\n

– X\u00e1c \u0111\u1ecbnh 3 v\u1ea5n \u0111\u1ec1 m\u1ea5u ch\u1ed1t m\u00e0 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau \u0111ang g\u1eb7p ph\u1ea3i.<\/p>\n

+ Kh\u00e1ch h\u00e0ng \u0111au \u0111\u1ea7u t\u00ecm c\u00e1c qu\u00e0 t\u1eb7ng \u0111\u1ed9c \u0111\u00e1o cho d\u1ecbp \u0111\u1eb7c bi\u1ec7t (t\u1ecf t\u00ecnh, sinh nh\u1eadt, 8-3,…).<\/p>\n

+ Qu\u00e0 t\u1eb7ng th\u1ec3 hi\u1ec7n t\u00ednh c\u00e1 nh\u00e2n h\u00f3a, kh\u00f4ng t\u1ed1n th\u1eddi gian, kh\u00f4ng c\u1ea7n nhi\u1ec1u th\u1ea9m m\u1ef9 v\u1eabn thay ng\u01b0\u1eddi t\u1eb7ng n\u00f3i l\u00ean t\u00e2m t\u01b0, t\u00ecnh c\u1ea3m.<\/p>\n

+ Doanh nghi\u1ec7p mong mu\u1ed1n m\u1ed9t lo\u1ea1i qu\u00e0 t\u1eb7ng v\u1eeba th\u1ec3 hi\u1ec7n tr\u00e1ch nhi\u1ec7m c\u1ed9ng \u0111\u1ed3ng (b\u1ea3o v\u1ec7 m\u00f4i tr\u01b0\u1eddng), v\u1eeba ti\u1ebft ki\u1ec7m chi ph\u00ed.<\/p>\n

– Tr\u00ecnh b\u00e0y c\u00e1c gi\u1ea3i ph\u00e1p thay th\u1ebf hi\u1ec7n c\u00f3 tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n

+ Hi\u1ec7n tr\u00ean th\u1ecb tr\u01b0\u1eddng ch\u01b0a h\u1ec1 c\u00f3 gi\u1ea3i ph\u00e1p qu\u00e0 t\u1eb7ng online n\u00e0y. Ch\u00fang t\u00f4i l\u00e0 Start Up \u0111\u1ea7u ti\u00ean mang gi\u1ea3i ph\u00e1p s\u1ed1 h\u00f3a c\u00e1c s\u1ea3n ph\u1ea9m qu\u00e0 t\u1eb7ng c\u00e2y c\u1ea3nh, c\u00e2y trang tr\u00ed, v\u00e0 t\u01b0\u01a1ng lai l\u00e0 c\u00e1c qu\u00e0 t\u1eb7ng xanh kh\u00e1c.<\/p>\n

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Ph\u00e2n t\u00edch c\u00e1c l\u00fd do \u0111\u1ec3 kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau ch\u1ecdn s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a \u0111\u1ed9i b\u1ea1n.<\/p>\n

B2B: Doanh nghi\u1ec7p t\u1eb7ng tri \u00e2n kh\u00e1ch h\u00e0ng c\u00e1c s\u1ea3n ph\u1ea9m t\u1eeb T2T:<\/p>\n

+ Ti\u1ebft ki\u1ec7m chi ph\u00ed.<\/p>\n

+ N\u00e2ng cao h\u00ecnh \u1ea3nh doanh nghi\u1ec7p v\u1edbi c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u00f3 \u00fd ngh\u0129a v\u1edbi m\u00f4i tr\u01b0\u1eddng.<\/p>\n

+ Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 d\u00f9ng ph\u01b0\u01a1ng th\u1ee9c t\u00edch \u0111i\u1ec3m tr\u00ean app T2T t\u1eeb mua s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p v\u00e0 \u0111\u1ed5i c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a T2T.<\/p>\n

+ C\u00f3 th\u1ec3 s\u1eed d\u1ee5ng gi\u1ea3i ph\u00e1p kh\u1ea3o s\u00e1t kh\u00e1ch h\u00e0ng tr\u00ean app T2T => l\u00e0m kh\u1ea3o s\u00e1t => nh\u1eadn s\u1ea3n ph\u1ea9m t\u1eeb T2T.<\/p>\n

+ Thu h\u00fat truy\u1ec1n th\u00f4ng.<\/p>\n

+ Gamify t\u1ea1o s\u1ef1 ki\u1ec7n ch\u0103m c\u00e2y.<\/p>\n

+ C\u00e1c c\u1eeda h\u00e0ng c\u00f3 th\u1ec3 \u0111\u1eb7t c\u00e1c s\u1ea3n ph\u1ea9m c\u1ee7a T2T nh\u01b0 s\u1ea3n ph\u1ea9m trang tr\u00ed, hay s\u1ea3n ph\u1ea9m b\u00e1n k\u00fd g\u1eedi, …<\/p>\n

B2C: Ng\u01b0\u1eddi t\u1eb7ng mong mu\u1ed1n m\u1ed9t s\u1ea3n ph\u1ea9m:<\/p>\n

+ Ti\u1ebft ki\u1ec7m chi ph\u00ed (d\u01b0\u1edbi 200k\/ 1 s\u1ea3n ph\u1ea9m).<\/p>\n

+ Th\u1ec3 hi\u1ec7n \u0111\u01b0\u1ee3c th\u00f4ng \u0111i\u1ec7p, t\u00ecnh c\u1ea3m (th\u00f4ng qua c\u00e1c t\u00ednh n\u0103ng h\u1ed7 tr\u1ee3 tr\u00ean app T2T).<\/p>\n

+ Kh\u00f4ng c\u1ea7n qu\u00e1 kh\u00e9o tay, \u0111\u00e3 c\u00f3 T2T gi\u00fap b\u1ea1n thi\u1ebft k\u1ebf (l\u1eddi ch\u00fac, tho\u1ea1i, khung \u1ea3nh,… ) cho m\u00f3n qu\u00e0 th\u00eam \u00fd ngh\u0129a.<\/p>\n

+ M\u1ea1ng l\u01b0\u1edbi ph\u00e2n ph\u1ed1i offline thu\u1eadn ti\u1ec7n cho ng\u01b0\u1eddi t\u1eb7ng \u0111\u1eb7t h\u00e0ng t\u1eeb c\u00e1c shop li\u00ean k\u1ebft, shop d\u00f9ng T2T l\u00e0m qu\u00e0 t\u1eb7ng ho\u1eb7c b\u00e1n,… ho\u1eb7c shop online.<\/p>\n

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H\u00e3y b\u00ecnh ch\u1ecdn \u0111\u1ec3 \u1ee7ng h\u1ed9 nh\u00f3m d\u1ef1 \u00e1n! Th\u1eddi h\u1ea1n b\u00ecnh ch\u1ecdn \u0111\u1ebfn h\u1ebft ng\u00e0y 7\/7\/2021<\/h5><\/div>